Maternal and child e-commerce ushered in the "two-child era" retail service market
“The dean of a hospital told me an internal data that 260,000 babies will be born in Beijing this year. The number of babies born in the next year will reach 360,000.” On the afternoon of February...
“The dean of a hospital told me an internal data that 260,000 babies will be born in Beijing this year. The number of babies born in the next year will reach 360,000.” On the afternoon of February 24, Liu Nan, the mother and baby cross-border e-commerce honey bud CEO, said, honey buds In the future, the company will enter into a strategic partnership with the US-China Medical Group. In the future, all the honey buds will be stationed in the US-China medical and medical institutions, and cross-border maternal and child stores will be opened in all of its women's and children's hospitals. She also announced a strategic investment in children's indoor amusements. Brand leisure hall. It is intended to lay out the retail service market and extend the user chain. “Strengthening the supply chain and retail services is two major things that honey buds will do this year.” For the recent cross-border e-commerce tax issue, Liu Nan believes that in the long run, cross-border e-commerce tax will be introduced. Conducive to the standardization of the entire industry, in her view, the core value of becoming a cross-border e-commerce is communication and trade globalization, rather than tax-free spreads. Liu Nan believes that the three outlets that honey buds have encountered so far, namely cross-border e-commerce, vertical e-commerce and second-child policy. It is understood that after the comprehensive second-child policy, China's annual neonatal population will have 20 million, an increase of 20%, five times the US newborn market. Liu Nan believes that the consumption dividend brought by the second child era, the single population to the diversity demand and the continuous cross-border integration of online and offline will become the three major trends of maternal and child e-commerce in 2016. It is understood that in the future, the United States and China will also be the first step in the e-commerce of a variety of medical products such as maternity, vaccine, and physical examination. At the press conference, Liu Nan also announced that he would strategically invest in the children's indoor amusement brand Youyoutang, which was completed in December last year. Liu Nan believes that in 2016, honey buds will no longer be confined to the field of vertical e-commerce, and the layout of the entire ecosystem of baby industry will become an important strategy for the future of honey buds. According to the data, the original name of the honey bud was “Budding Baby”, which was officially launched in March 2014. Before the honey buds had completed four rounds of financing. In December 2013, the Honey Bud Baby received the A-Financing Fund and the Huafeng A-round financing investment. In June and December 2014, the Honey Bud completed the US$20 million Series B financing and the US$60 million Series C financing. In September last year, it completed a $150 million Series D financing and became a member of the Unicorn Club. [Editor: Wang Liuqing]